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Almost Famous Word of the Day : gentry There's nothing like a hierarchy to put people in their place and that's why we have this noun, gentry: to refer to a class of people who are not nobles but are the next thing to it, and who are thought to wield a great deal of influence in society. The word came to English from French; the same ancestor also gives us gentle, genteel, and jaunty Streetwise Co-people Dust Some Crops While reading the Aug. 19 Rolling Stone and trying to wrap my brain around Matt Taibbi's latest piece on our country's ongoing financial shenanigans, I stumbled onto an article on Katy Perry, who I know very little about due to my old age. Golden Jubilee In the Language Lounge, we raise a toast to words that are celebrating their golden jubilee, having made their first appearance in print a half century ago, in the heady days of 1960. I Want my MTV (Mood, Tense, Voice)! Gen-Xers like me remember MTV as the 24-hour-a-day source of music videos in the 1980s, when it stood for "Music Television." Many people today would be surprised to learn that MTV ever had anything to do with music. These days, MTV is better known as the source of reality shows like "The Jersey Shore." And now, here's something else that has nothing to do with music that you can think of when you think MTV: Conjugating verbs! When you think MTV, think "mood, tense, and voice." Brush Up Your Shakespeare: The Bard's Words in the Classroom It's the beginning of another school year, and Shannon Reed is here with tips for bringing Shakespeare and his vocabulary into the English language arts classroom. Shannon teaches English and Theatre at an innovative new public school that uses Theatre-in-Education techniques to educate underprivileged youth in New York City. The Visual Thesaurus Crossword Puzzle: August Edition We're heading back to school in the August edition of the Visual Thesaurus crossword puzzle. Figure out the hidden word chain and you could win a Visual Thesaurus T-shirt! Laura van den Berg, Author of "What the World Will Look Like When All the Water Leaves Us" The title story of my collection, What the World Will Look Like When All the Water Leaves Us, began with me falling in love with a word: Madagascar. I fell head-over-heels for the cadence, for the way it evoked a Jacques Cousteau-esque sense of adventure and mystery. Look it Up! A Dictionary by Any Other Name... News recently broke (http://www.visualthesaurus.com/cm/blogexcerpts/2402/) about words like chillax and vuvuzela getting added to the Oxford Dictionary of English. Merrill Perlman, who writes the "Language Corner" column for Columbia Journalism Review, noticed that many reports of the story couldn't get the name of the dictionary right. Here is her guide for the perplexed. Meet the "Turducken" The Oxford Dictionary of English has announced the addition of more than 2,000 new terms. Meet the turducken (http://oxforddictionaries.com/view/entry/m_en_gb0994228#m_en_gb0994228) ("a roast dish consisting of a chicken inside a duck inside a turkey") and other new entries in the official announcement from Oxford here (http://oxforddictionaries.com/page/odenewwords), and in dictionary editor Catherine Soanes' interview with National Public Radio here (http://www.npr.org/templates/story/story.php?storyId=129357276). Free Your Writing from Buzzwords Have you used any of these words in your writing?
? Low-hanging fruit
? Learnings
? Efforting They are buzzwords, popular industry words that people use to impress others. Upper West Side Story: Living the Riverine Life Once again award-winning writer and educator Bob Greenman takes us on a journey through words selected from More Words That Make a Difference, a delightful book illustrating word usage with passages from the Atlantic Monthly. The Origins of Text-Speak, from 1828? A new exhibit at the British Library on the evolution of English will feature some linguistic play that presages the age of "text-speak." As reported by The Guardian, the exhibit will display a comic poem printed in 1867 with lines like "I wrote 2 U B 4" ("I wrote to you before"). I've investigated this proto-text-speak and have found similar versified examples going all the way back to 1828. Long Live the Essay/The Essay Must Die Teacher/novelist Michele Dunaway has some provocative thoughts on how essay-writing is traditionally taught to students.
For a site that thrives on vocabulary and words, the idea that the essay must die may be akin to blasphemy. We writers often cite the essay as our first foray into discovering our individual voice; it's our first official step towards being able to express ourselves through prose. "Mad Men" Word Watch: Get Over It! Ever since I wrote an On Language column for the New York Times Magazine about the authenticity of the dialogue on the AMC series "Mad Men," my inbox has been full of questions about words and phrases that have appeared on the show. The most recent episode, set in early 1965, was particularly rich in expressions that set off people's linguistic radar. Here's a look at four questionable examples from the episode. Good Grammar Leads to Violence at Starbucks? Did you hear about the professor of English who was removed by police from a New York Starbucks over a bagel-related language complaint? A more mild-mannered professor of English, Dennis Baron of the University of Illinois, investigates. Does Your Writing Need a Little Background Music? Years ago, after I'd graduated from grade 12 and moved on to higher learning ? English 100 and Philosophy 120 ? I discovered that my university had a recording library. Hallelujah! Sounds quaint now, I know, but this was more than a generation before iPods, and I was ridiculously excited about getting to hear music via headphones. Webinar, Schmebinar! I hate the word "webinar."
I don't mind "podcast" or "blogosphere" or "Wikipedia," and I happen to love "netiquette." But there's something about "webinar" that produces a frisson of ickiness every time I see or hear it, an inward "ew." Q&A with Grammar Hulk The Twitter universe encompasses some odd creatures, including all manner of "Incredible Hulk" spinoffs typing their primitive tweets in all caps. One that language lovers should follow is the delightful Grammar Hulk (http://twitter.com/GRAMMARHULK). Copy editor Andy Bechtel has posted a Q&A with Grammar Hulk ? read it here (http://editdesk.wordpress.com/2010/08/11/grammar-hulk/). Slaterisms: Have You Ever Wanted to "Hit the Slide"? The JetBlue flight attendant Steven Slater became an overnight folk hero (for some) after news spread of his theatrical resignation: cursing out a passenger over the intercom, grabbing a beer, deploying the plane's emergency slide, and sliding down to the tarmac in a blaze of glory. With a story so compelling, it's no surprise that admirers are now coming up with Slater-specific expressions to describe "take this job and shove it" moments. "Words": A Video Filmmakers Will Hoffman and Daniel Mercadante have put together a short video (http://blogs.wnyc.org/radiolab/2010/08/09/bonus-video-words/) that's a real treat for visual/verbal types, using striking images to play with the ambiguities of words. The video was made to accompany the latest episode of the WNYC show Radiolab, entitled "Words." Watch the video here (http://blogs.wnyc.org/radiolab/2010/08/09/bonus-video-words/) and listen to the Radiolab episode here (http://blogs.wnyc.org/radiolab/2010/08/09/words/). Realism through the Ages Here is the latest contribution from Michael Lydon on the writer's art.
My recent Visual Thesaurus essay, "Realism: The Truth of Fiction (http://www.visualthesaurus.com/cm/wc/2340/)," set off a brisk debate in the comment section, the gist of which was, "Okay, Michael, realism is the truth of fiction, but what is this 'reality' that realism describes?" Dan Brown Lexicography: "Secret Vault of Non-Words!" A lot of silly things get written about the craft of dictionary-making, but a story that appeared last week in the London-based Daily Telegraph just might be the most nonsensical article about lexicography in recent memory. The breathless headline reads, "Secret vault of words rejected by the Oxford English Dictionary uncovered." What a scoop! Has the Telegraph blown the lid off a cabal of Dictionary Illuminati worthy of a Dan Brown novel? Yeah, not so much. The Gender-Neutral Pronoun: Still an Epic(ene) Fail University of Illinois English professor Dennis Baron writes:
Every once in a while some concerned citizen decides to do something about the fact that English has no gender-neutral pronoun. They either call for such a pronoun to be invented, or they invent one and champion its adoption. Wordsmiths have been coining gender-neutral (or "epicene") pronouns for a century and a half, all to no avail. Bennies and Shoobies and Caspers, Oh My! With everybody heading out to the beach this summer, my latest On Language column for The New York Times Magazine looks at the local lingo of shore towns. Beach-related regionalisms can get quite colorful, especially when it comes to epithets for the seasonal hordes of visitors. That Misleading "That" Stan Carey, a professional editor from Ireland, writes entertainingly about the English language on his blog Sentence First. Here Stan warns of the perilous ambiguity that can result from incautious use of the word that. Sandwich Artists Profess Great Insight I can only imagine how annoying the words Twitter and tweet are to people who haven't gotten in on the microblogging phenomenon. It's been over a year since I embraced all things tweet-y, and I like it so much that I continue praying to Zeus daily that Twitter never goes the way of Friendster and the pet rock. (Public service announcement: Neuter your pet rock. You can never be too careful.)
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Creating An Effective Pay-per-click Campaign By Angela Wu, Sat Dec 10th
Optimizing your website for the 'traditional' search engines canbe a daunting task, and one that many people are either unableor unwilling to attempt. Fortunately, pay-per-click searchengines (PPC SEs) allow us to specify exactly what key phraseswe want to be listed under -- for a price. In brief, you simply "bid" on the key phrases you want. Your bidindicates how much you're willing to pay for a click on yourlink - in other words, every time someone clicks your link, youpay 10 cents or whatever you bid on that particular search term.The highest bidder gets placed at the top of the search results,the second highest bidder gets the next listing, and so on. It'sa quick way to get exactly the search terms you want. Obviously you want to maximize the effectiveness of yourpay-per-click campaign since you're paying for traffic! Here area few tips to get you started:
__1. Know Your Website's Conversion Rate. What percentage of unique visitors to your website actually makea purchase? For instance, a website that makes 1 sale for every100 visitors has a conversion rate of 1%. Although the quality of visitors you get from a pay-per- clicksearch engine may be higher or lower than what you normally getthrough other marketing means, knowing your CR will give you a"baseline" to help determine how high you're willing to bid. For example, let's say your conversion rate is 1%. Based onthis, you need 100 clicks on your link to make 1 sale. That's$10 if your bid is 10 cents/click. Figure out whether or notyour profit margin is sufficiently high enough to justify thecost. If so, are you willing to go spend even more to get yourlink displayed higher in the search results and possiblygenerate more clicks and sales? Will the additional salesjustify the extra cost? __2. Target the RIGHT Key Phrases. The goal is to drive traffic and sales to your website. Choosingthe right key phrases is therefore critical: if you choose asearch term that no one uses, you won't get any traffic. If youchoose the wrong key phrase you may end up with visitors whoaren't really interested in your products and services. UseOverture's Search Term Suggestion Tool to help you research theappropriate key phrases for your business:http://inventory.overture.com/d/searchinventory/suggestion/ __3. Qualify the Visitor Before He Clicks On Your Link. You pay every time someone clicks your link, so make sure he's aqualified visitor! Make good use of your title and descriptionto encourage visitors who are specifically looking for a productor service like yours, while discouraging people who are "justcurious". For instance, you may sell professional website templates -- butsome people are only interested in fr^e templates they can usefor personal websites or small projects. These are the peopleyou *don't* want to attract. __4. Spend Time Writing Good Titles and Descriptions. Create titles and descriptions specifically for each of yoursearch terms. They should "speak" directly to the type ofvisitor you're catering
Almost Famous Word of the Day : gentry There's nothing like a hierarchy to put people in their place and that's why we have this noun, gentry: to refer to a class of people who are not nobles but are the next thing to it, and who are thought to wield a great deal of influence in society. The word came to English from French; the same ancestor also gives us gentle, genteel, and jaunty Streetwise Co-people Dust Some Crops While reading the Aug. 19 Rolling Stone and trying to wrap my brain around Matt Taibbi's latest piece on our country's ongoing financial shenanigans, I stumbled onto an article on Katy Perry, who I know very little about due to my old age. Golden Jubilee In the Language Lounge, we raise a toast to words that are celebrating their golden jubilee, having made their first appearance in print a half century ago, in the heady days of 1960. I Want my MTV (Mood, Tense, Voice)! Gen-Xers like me remember MTV as the 24-hour-a-day source of music videos in the 1980s, when it stood for "Music Television." Many people today would be surprised to learn that MTV ever had anything to do with music. These days, MTV is better known as the source of reality shows like "The Jersey Shore." And now, here's something else that has nothing to do with music that you can think of when you think MTV: Conjugating verbs! When you think MTV, think "mood, tense, and voice." Brush Up Your Shakespeare: The Bard's Words in the Classroom It's the beginning of another school year, and Shannon Reed is here with tips for bringing Shakespeare and his vocabulary into the English language arts classroom. Shannon teaches English and Theatre at an innovative new public school that uses Theatre-in-Education techniques to educate underprivileged youth in New York City. The Visual Thesaurus Crossword Puzzle: August Edition We're heading back to school in the August edition of the Visual Thesaurus crossword puzzle. Figure out the hidden word chain and you could win a Visual Thesaurus T-shirt! Laura van den Berg, Author of "What the World Will Look Like When All the Water Leaves Us" The title story of my collection, What the World Will Look Like When All the Water Leaves Us, began with me falling in love with a word: Madagascar. I fell head-over-heels for the cadence, for the way it evoked a Jacques Cousteau-esque sense of adventure and mystery. Look it Up! A Dictionary by Any Other Name... News recently broke (http://www.visualthesaurus.com/cm/blogexcerpts/2402/) about words like chillax and vuvuzela getting added to the Oxford Dictionary of English. Merrill Perlman, who writes the "Language Corner" column for Columbia Journalism Review, noticed that many reports of the story couldn't get the name of the dictionary right. Here is her guide for the perplexed. Meet the "Turducken" The Oxford Dictionary of English has announced the addition of more than 2,000 new terms. Meet the turducken (http://oxforddictionaries.com/view/entry/m_en_gb0994228#m_en_gb0994228) ("a roast dish consisting of a chicken inside a duck inside a turkey") and other new entries in the official announcement from Oxford here (http://oxforddictionaries.com/page/odenewwords), and in dictionary editor Catherine Soanes' interview with National Public Radio here (http://www.npr.org/templates/story/story.php?storyId=129357276). Free Your Writing from Buzzwords Have you used any of these words in your writing?
? Low-hanging fruit
? Learnings
? Efforting They are buzzwords, popular industry words that people use to impress others. Upper West Side Story: Living the Riverine Life Once again award-winning writer and educator Bob Greenman takes us on a journey through words selected from More Words That Make a Difference, a delightful book illustrating word usage with passages from the Atlantic Monthly. The Origins of Text-Speak, from 1828? A new exhibit at the British Library on the evolution of English will feature some linguistic play that presages the age of "text-speak." As reported by The Guardian, the exhibit will display a comic poem printed in 1867 with lines like "I wrote 2 U B 4" ("I wrote to you before"). I've investigated this proto-text-speak and have found similar versified examples going all the way back to 1828. Long Live the Essay/The Essay Must Die Teacher/novelist Michele Dunaway has some provocative thoughts on how essay-writing is traditionally taught to students.
For a site that thrives on vocabulary and words, the idea that the essay must die may be akin to blasphemy. We writers often cite the essay as our first foray into discovering our individual voice; it's our first official step towards being able to express ourselves through prose. "Mad Men" Word Watch: Get Over It! Ever since I wrote an On Language column for the New York Times Magazine about the authenticity of the dialogue on the AMC series "Mad Men," my inbox has been full of questions about words and phrases that have appeared on the show. The most recent episode, set in early 1965, was particularly rich in expressions that set off people's linguistic radar. Here's a look at four questionable examples from the episode. Good Grammar Leads to Violence at Starbucks? Did you hear about the professor of English who was removed by police from a New York Starbucks over a bagel-related language complaint? A more mild-mannered professor of English, Dennis Baron of the University of Illinois, investigates. Does Your Writing Need a Little Background Music? Years ago, after I'd graduated from grade 12 and moved on to higher learning ? English 100 and Philosophy 120 ? I discovered that my university had a recording library. Hallelujah! Sounds quaint now, I know, but this was more than a generation before iPods, and I was ridiculously excited about getting to hear music via headphones. Webinar, Schmebinar! I hate the word "webinar."
I don't mind "podcast" or "blogosphere" or "Wikipedia," and I happen to love "netiquette." But there's something about "webinar" that produces a frisson of ickiness every time I see or hear it, an inward "ew." Q&A with Grammar Hulk The Twitter universe encompasses some odd creatures, including all manner of "Incredible Hulk" spinoffs typing their primitive tweets in all caps. One that language lovers should follow is the delightful Grammar Hulk (http://twitter.com/GRAMMARHULK). Copy editor Andy Bechtel has posted a Q&A with Grammar Hulk ? read it here (http://editdesk.wordpress.com/2010/08/11/grammar-hulk/). Slaterisms: Have You Ever Wanted to "Hit the Slide"? The JetBlue flight attendant Steven Slater became an overnight folk hero (for some) after news spread of his theatrical resignation: cursing out a passenger over the intercom, grabbing a beer, deploying the plane's emergency slide, and sliding down to the tarmac in a blaze of glory. With a story so compelling, it's no surprise that admirers are now coming up with Slater-specific expressions to describe "take this job and shove it" moments. "Words": A Video Filmmakers Will Hoffman and Daniel Mercadante have put together a short video (http://blogs.wnyc.org/radiolab/2010/08/09/bonus-video-words/) that's a real treat for visual/verbal types, using striking images to play with the ambiguities of words. The video was made to accompany the latest episode of the WNYC show Radiolab, entitled "Words." Watch the video here (http://blogs.wnyc.org/radiolab/2010/08/09/bonus-video-words/) and listen to the Radiolab episode here (http://blogs.wnyc.org/radiolab/2010/08/09/words/). Realism through the Ages Here is the latest contribution from Michael Lydon on the writer's art.
My recent Visual Thesaurus essay, "Realism: The Truth of Fiction (http://www.visualthesaurus.com/cm/wc/2340/)," set off a brisk debate in the comment section, the gist of which was, "Okay, Michael, realism is the truth of fiction, but what is this 'reality' that realism describes?" Dan Brown Lexicography: "Secret Vault of Non-Words!" A lot of silly things get written about the craft of dictionary-making, but a story that appeared last week in the London-based Daily Telegraph just might be the most nonsensical article about lexicography in recent memory. The breathless headline reads, "Secret vault of words rejected by the Oxford English Dictionary uncovered." What a scoop! Has the Telegraph blown the lid off a cabal of Dictionary Illuminati worthy of a Dan Brown novel? Yeah, not so much. The Gender-Neutral Pronoun: Still an Epic(ene) Fail University of Illinois English professor Dennis Baron writes:
Every once in a while some concerned citizen decides to do something about the fact that English has no gender-neutral pronoun. They either call for such a pronoun to be invented, or they invent one and champion its adoption. Wordsmiths have been coining gender-neutral (or "epicene") pronouns for a century and a half, all to no avail. Bennies and Shoobies and Caspers, Oh My! With everybody heading out to the beach this summer, my latest On Language column for The New York Times Magazine looks at the local lingo of shore towns. Beach-related regionalisms can get quite colorful, especially when it comes to epithets for the seasonal hordes of visitors. That Misleading "That" Stan Carey, a professional editor from Ireland, writes entertainingly about the English language on his blog Sentence First. Here Stan warns of the perilous ambiguity that can result from incautious use of the word that. Sandwich Artists Profess Great Insight I can only imagine how annoying the words Twitter and tweet are to people who haven't gotten in on the microblogging phenomenon. It's been over a year since I embraced all things tweet-y, and I like it so much that I continue praying to Zeus daily that Twitter never goes the way of Friendster and the pet rock. (Public service announcement: Neuter your pet rock. You can never be too careful.)
to. For instance, if you sell a varietyof golf clubs, you might bid on "used golf club", "discount golfclub", and "ladies golf club". Use each of these terms in thetitle and description to help catch the prospect's attention. __5. Send the Visitor Directly to a "Sales" Page. Instead of linking to your home page where the visitor may bepresented with a variety of choices, link to a page which asksthe visitor to complete just one action. That doesn'tnecessarily mean you have to send them to a page where they'reasked to make a purchase; you can also direct visitors to yournewsletter subscription page, or a page where they're asked toanswer a survey. __6. Consider Using the Smaller PPC SEs. Overture is the best-known and most popular of the pay-per-clicksearch engines. However, you can still benefit from the smallerones as well, such as 7Search or FindWhat. Even though you maynot get the same amount of traffic as you would from Overture,your money isn't "wasted" since you still only pay for actualclicks on your link. In fact, the bids are usually far lower onthe smaller PPC SEs. Take advantage of the cheaper traffic. __7. Find the Bid Position that Offers the Best Value. Many people try to get the #1 listing for their search phrase.While the links in the top three positions may get the mosttraffic, you can still get good traffic from links on the firstfew pages. Some people even argue that these visitors are morequalified -- they took the time to read your link and areinterested in what you have to offer. They didn't just clickyour link because it happened to be the first one. Another thing to watch for are "bid gaps". As an example, at thetime of writing, Overture shows the following bids for thesearch phrase "golf clubs": Position #1 - 54 cents/click Position #2 - 50 cents/clickPosition #3 - 41 cents/click Positions #4 and #5 - 40cents/click Position #6 - 33 cents/click Most of the above bids are separated by several cents perclick... if you wanted position #3, you could bid 42 cents (besure to read the bids above AND below the position you want...otherwise, in this example you could end up paying 49cents/click for position #3!). However, position #6 is availablefor a mere 34 cents. That may not seem like much when you'rejust looking at a single click, but that's a difference of $8for every 100 clicks! Your savings can add up quickly. You haveto decide whether the extra cost is worth being higher up in thesearch results. Pay-per-click search engines may not be the cheapest way topromote your online business, but they can be a very effectivepart of your overall marketing plan. Remember that it's not howmuch you spend that's so important, but rather how much returnyou get on your investment!
About the author:_________ ABOUT THE AUTHOR: Angela is the editor of Online BusinessBasics, a practical guide to marketing a business on abeginner's budget. This guide offers loads of instantly useabletips and links, in a down-to-earth style that even marketing"newbies" can understand! A helpful Online Business Dictionaryis included too... visit:http://onlinebusinessbasics.com/article.html
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Almost Famous Word of the Day : gentry There's nothing like a hierarchy to put people in their place and that's why we have this noun, gentry: to refer to a class of people who are not nobles but are the next thing to it, and who are thought to wield a great deal of influence in society. The word came to English from French; the same ancestor also gives us gentle, genteel, and jaunty Streetwise Co-people Dust Some Crops While reading the Aug. 19 Rolling Stone and trying to wrap my brain around Matt Taibbi's latest piece on our country's ongoing financial shenanigans, I stumbled onto an article on Katy Perry, who I know very little about due to my old age. Golden Jubilee In the Language Lounge, we raise a toast to words that are celebrating their golden jubilee, having made their first appearance in print a half century ago, in the heady days of 1960. I Want my MTV (Mood, Tense, Voice)! Gen-Xers like me remember MTV as the 24-hour-a-day source of music videos in the 1980s, when it stood for "Music Television." Many people today would be surprised to learn that MTV ever had anything to do with music. These days, MTV is better known as the source of reality shows like "The Jersey Shore." And now, here's something else that has nothing to do with music that you can think of when you think MTV: Conjugating verbs! When you think MTV, think "mood, tense, and voice." Brush Up Your Shakespeare: The Bard's Words in the Classroom It's the beginning of another school year, and Shannon Reed is here with tips for bringing Shakespeare and his vocabulary into the English language arts classroom. Shannon teaches English and Theatre at an innovative new public school that uses Theatre-in-Education techniques to educate underprivileged youth in New York City. The Visual Thesaurus Crossword Puzzle: August Edition We're heading back to school in the August edition of the Visual Thesaurus crossword puzzle. Figure out the hidden word chain and you could win a Visual Thesaurus T-shirt! Laura van den Berg, Author of "What the World Will Look Like When All the Water Leaves Us" The title story of my collection, What the World Will Look Like When All the Water Leaves Us, began with me falling in love with a word: Madagascar. I fell head-over-heels for the cadence, for the way it evoked a Jacques Cousteau-esque sense of adventure and mystery. Look it Up! A Dictionary by Any Other Name... News recently broke (http://www.visualthesaurus.com/cm/blogexcerpts/2402/) about words like chillax and vuvuzela getting added to the Oxford Dictionary of English. Merrill Perlman, who writes the "Language Corner" column for Columbia Journalism Review, noticed that many reports of the story couldn't get the name of the dictionary right. Here is her guide for the perplexed. Meet the "Turducken" The Oxford Dictionary of English has announced the addition of more than 2,000 new terms. Meet the turducken (http://oxforddictionaries.com/view/entry/m_en_gb0994228#m_en_gb0994228) ("a roast dish consisting of a chicken inside a duck inside a turkey") and other new entries in the official announcement from Oxford here (http://oxforddictionaries.com/page/odenewwords), and in dictionary editor Catherine Soanes' interview with National Public Radio here (http://www.npr.org/templates/story/story.php?storyId=129357276). Free Your Writing from Buzzwords Have you used any of these words in your writing?
? Low-hanging fruit
? Learnings
? Efforting They are buzzwords, popular industry words that people use to impress others. Upper West Side Story: Living the Riverine Life Once again award-winning writer and educator Bob Greenman takes us on a journey through words selected from More Words That Make a Difference, a delightful book illustrating word usage with passages from the Atlantic Monthly. The Origins of Text-Speak, from 1828? A new exhibit at the British Library on the evolution of English will feature some linguistic play that presages the age of "text-speak." As reported by The Guardian, the exhibit will display a comic poem printed in 1867 with lines like "I wrote 2 U B 4" ("I wrote to you before"). I've investigated this proto-text-speak and have found similar versified examples going all the way back to 1828. Long Live the Essay/The Essay Must Die Teacher/novelist Michele Dunaway has some provocative thoughts on how essay-writing is traditionally taught to students.
For a site that thrives on vocabulary and words, the idea that the essay must die may be akin to blasphemy. We writers often cite the essay as our first foray into discovering our individual voice; it's our first official step towards being able to express ourselves through prose. "Mad Men" Word Watch: Get Over It! Ever since I wrote an On Language column for the New York Times Magazine about the authenticity of the dialogue on the AMC series "Mad Men," my inbox has been full of questions about words and phrases that have appeared on the show. The most recent episode, set in early 1965, was particularly rich in expressions that set off people's linguistic radar. Here's a look at four questionable examples from the episode. Good Grammar Leads to Violence at Starbucks? Did you hear about the professor of English who was removed by police from a New York Starbucks over a bagel-related language complaint? A more mild-mannered professor of English, Dennis Baron of the University of Illinois, investigates. Does Your Writing Need a Little Background Music? Years ago, after I'd graduated from grade 12 and moved on to higher learning ? English 100 and Philosophy 120 ? I discovered that my university had a recording library. Hallelujah! Sounds quaint now, I know, but this was more than a generation before iPods, and I was ridiculously excited about getting to hear music via headphones. Webinar, Schmebinar! I hate the word "webinar."
I don't mind "podcast" or "blogosphere" or "Wikipedia," and I happen to love "netiquette." But there's something about "webinar" that produces a frisson of ickiness every time I see or hear it, an inward "ew." Q&A with Grammar Hulk The Twitter universe encompasses some odd creatures, including all manner of "Incredible Hulk" spinoffs typing their primitive tweets in all caps. One that language lovers should follow is the delightful Grammar Hulk (http://twitter.com/GRAMMARHULK). Copy editor Andy Bechtel has posted a Q&A with Grammar Hulk ? read it here (http://editdesk.wordpress.com/2010/08/11/grammar-hulk/). Slaterisms: Have You Ever Wanted to "Hit the Slide"? The JetBlue flight attendant Steven Slater became an overnight folk hero (for some) after news spread of his theatrical resignation: cursing out a passenger over the intercom, grabbing a beer, deploying the plane's emergency slide, and sliding down to the tarmac in a blaze of glory. With a story so compelling, it's no surprise that admirers are now coming up with Slater-specific expressions to describe "take this job and shove it" moments. "Words": A Video Filmmakers Will Hoffman and Daniel Mercadante have put together a short video (http://blogs.wnyc.org/radiolab/2010/08/09/bonus-video-words/) that's a real treat for visual/verbal types, using striking images to play with the ambiguities of words. The video was made to accompany the latest episode of the WNYC show Radiolab, entitled "Words." Watch the video here (http://blogs.wnyc.org/radiolab/2010/08/09/bonus-video-words/) and listen to the Radiolab episode here (http://blogs.wnyc.org/radiolab/2010/08/09/words/). Realism through the Ages Here is the latest contribution from Michael Lydon on the writer's art.
My recent Visual Thesaurus essay, "Realism: The Truth of Fiction (http://www.visualthesaurus.com/cm/wc/2340/)," set off a brisk debate in the comment section, the gist of which was, "Okay, Michael, realism is the truth of fiction, but what is this 'reality' that realism describes?" Dan Brown Lexicography: "Secret Vault of Non-Words!" A lot of silly things get written about the craft of dictionary-making, but a story that appeared last week in the London-based Daily Telegraph just might be the most nonsensical article about lexicography in recent memory. The breathless headline reads, "Secret vault of words rejected by the Oxford English Dictionary uncovered." What a scoop! Has the Telegraph blown the lid off a cabal of Dictionary Illuminati worthy of a Dan Brown novel? Yeah, not so much. The Gender-Neutral Pronoun: Still an Epic(ene) Fail University of Illinois English professor Dennis Baron writes:
Every once in a while some concerned citizen decides to do something about the fact that English has no gender-neutral pronoun. They either call for such a pronoun to be invented, or they invent one and champion its adoption. Wordsmiths have been coining gender-neutral (or "epicene") pronouns for a century and a half, all to no avail. Bennies and Shoobies and Caspers, Oh My! With everybody heading out to the beach this summer, my latest On Language column for The New York Times Magazine looks at the local lingo of shore towns. Beach-related regionalisms can get quite colorful, especially when it comes to epithets for the seasonal hordes of visitors. That Misleading "That" Stan Carey, a professional editor from Ireland, writes entertainingly about the English language on his blog Sentence First. Here Stan warns of the perilous ambiguity that can result from incautious use of the word that. Sandwich Artists Profess Great Insight I can only imagine how annoying the words Twitter and tweet are to people who haven't gotten in on the microblogging phenomenon. It's been over a year since I embraced all things tweet-y, and I like it so much that I continue praying to Zeus daily that Twitter never goes the way of Friendster and the pet rock. (Public service announcement: Neuter your pet rock. You can never be too careful.)
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